- Assessment Brief
This module is assessed through one graded element worth 100%. You must achieve at least 50% to pass this module.
PARTA-BUSINESS REPORT
In the role of a Management Consultant, you are invited by the CEO of Netflix Inc. to their headquartersinthe USA. They have secured permission from Netflix's Board of Directors (BOD) to reviewandupgrade their global strategies in Europe, Africa, the Middle East and Asia. In view of this background, youare required to undertake a strategy upgrade of Netflix and provide a business REPORTtothe CEO on further growth opportunities and sustainability of this growth into Europe, Africa, the MiddleEast and Asia using the techniques and concepts covered in the module.
PART B-POWERPOINT PRESENTATION
In the role of a Management Consultant, you are required to design a short PowerPoint Presentation for the CEO of Netflix Inc. on how they can sustain their growth and profitability in the contemporary business environment. The model of stakeholder analysis on the module will be used.
Netflix Inc. CASE STUDY – BACKGROUND READING: AVAILABLE IN THE CORE TEXTBOOK (Page 769) VIA THE HUB AND OPEN SOURCED (PUBLICLY ACCESSIBLE) ON THE INTERNET.
Core Text
De Wit, B (2020), Strategy, An International Perspective; 7th edition, Cengage Learning EMEA, Andover, Hampshire
IN ADDITION TO THE ABOVE RESOURCE, STUDENTS ARE EXPECTED TO CONDUCT THEIR OWN INDEPENDENT RESEARCH FOR THIS COMPANY.
For an understanding of Johnsons 2017 Stances refer to book below:
Johnson, G., Scholes, K, Whittington, R., Angwin, D. and Regner, P. (2017). Exploring strategy: Text and cases (Eleventh edition). Harlow: England, Pearson.
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